The Digital Catalog

Want to know how to become a successful content creator? Just like any specialty field, content creators have to fine-tune their skills on a daily basis. With the online landscape continuing to evolve, content creators must continuously evolve with it.That means knowing your craft, knowing your audience, and knowing that perseverance is the name of the game. Sure, anyone can create content. The real skill, however, is nailing it. In today’s world where the majority of business-to-business (B2B) professionals use content marketing as a strategy, the ones who manage to become successful with their campaigns are the ones who do the following: 1. They keep their writing skills fresh If you’re in the content marketing field, chances are high that you are a fairly competent writer. The thing is, sometimes the best writers don’t make the best content marketers! Why is this? Because they get lazy with their craft. Content marketing is more than just putting words on paper. In order to be among...

Fitness Myths Busted What you don't know about fitness can hurt you—and interfere with your fitness goals. For a safer workout with awesome results, forget everything you think you know about exercise and read on to get your fitness facts straight." Some myths are just harmless half-truths, but many others can actually be harmful," says professional triathlete and personal coach Eric Harr, author of The Portable Personal Trainer. "They can cause frustration in working out and sometimes even lead to injury,"  Keep in mind these following things for a safer happier workout. 1. I only need to do cardio to burn fat FALSE! Weight loss is achieved by having a caloric deficit each day and whilst endurance-type training is helpful to burn calories, it isn’t the only way. Resistance training helps shed unwanted body fat by elevating your Basal Metabolic Rate (BMR) which is the number of calories you require to maintain normal bodily function at rest. An increased BMR mea...

It’s often said that laughter is the best medicine – and there’s hard science behind the expression. When we laugh, endorphins – known as our happy hormones – are released into the bloodstream, lifting our mood in a similar way to the kind of feelings we might experience after exercise.  In 1995, intrigued by the research on the benefits of laughter, Mumbai-based medic Dr. Madan Kataria created his own Laughter Club. He gathered his small laughter therapy group together in one of the city’s public parks to exchange jokes and funny stories. Passers-by were intrigued by all the laughter and soon the group grew from five to 50 people.  Eventually, they ran out of stories to tell, but Kataria theorized that the act of laughing alone might be enough for patients to reap the benefits. He started encouraging the group to act out the laughing sounds until the laughter became real and contagious. This developed into a technique called laughter yoga, which is now practiced in groups all...